Skip to main content
CCalculateWise

Business

Price Markup Calculator

Convert between cost, selling price, markup and profit margin without confusing the two percentages.

How to use the Price Markup Calculator

  1. Choose the value you want to calculate.
  2. Enter product cost and the known price or percentage.
  3. Review selling price, profit, markup and margin.

How it works

Markup measures profit against cost, while margin measures profit against selling price.

Formula

Price = cost × (1 + markup ÷ 100)

Example

A 25% markup on a $40 cost gives a $50 selling price and $10 profit.

Common uses

  • Retail pricing
  • Wholesale quotes
  • Margin planning

Frequently asked questions